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get your leadership to listen, thanks to cbs

December 22, 2009

in communication

filed under: why didn’t we think of this?

here we are providing serious reasons to go listen to employees, when what we should’ve been doing is what cbs is doing. playing on the simple but always effective appeal to one’s vanity and promise of 15 minutes, cbs is inviting leaders of  well-known companies to sling hash with their common employee. their new reality show, undercover boss, promises to give executives the chance to:

get their hands dirty with the rank and file, find out what their employees REALLY think of them and discover how smoothly their companies are REALLY run. In the process, these senior executives learn about themselves, the perception of their company, and the spirit of their workforce.

it’s leadership coaching, process improvement, employee engagement, AND rollicking good fun—all rolled into one.

strike while the iron is hot, colleagues. tell your leadership team that demo tapes are needed to be considered for the show, and shove them out on the line.

happy holidays, everyone.

f

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{ 2 comments… read them below or add one }

Rob December 28, 2009 at 8:34 am

Brilliant idea. Not sure I can think of many companies that would take up the challenge.

ps – vid wasn’t working when I tried it.

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fran December 28, 2009 at 9:09 am

hey, rob.

apparently, this show is a ripoff of one that premiered on channel 4 earlier in ’09. i’ll bet your version is rawer, based on other us ripoffs of brit reality tv. going with a waste management company first was a bit of ratings genius. i’m sure it’ll provide captivating tv for many!

thanks for the tip on the video. it video worked when i checked it. i’m not sure what happened there…?

cheers,
f

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