this is our charge: design + wellness

November 15, 2011

in design,wellness

zaha hadid z-car

we must turn away from the convenient, the impersonal and the cookie-cutter in workplace wellness
and turn toward the enticing, the coveted and the playful.

we must design packaging that beckons, “open me.”
an experience that suggests, “only a few can have me.”
an object that giggles, “play me.”

when we have done this, we will have made well-being a “product” that conveys status and style.
when we have done this, we will have a product people clamor for.
one they wait in line for.
one that they parade before others.

this is our charge.

f

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{ 4 comments… read them below or add one }

Andre Blackman November 15, 2011 at 6:14 pm

Well worded Fran – rather than an obligation, something they’ve heard before, something to pile into the closet of “things I will get around to”.

Otherwise, health will always be one of the first things to be given a second thought about. We can’t afford to do that anymore (literally).

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fran November 16, 2011 at 7:39 am

i know you’re taking up the charge with your fast forward health film festival! i can’t wait until you bring it to philly. http://fastforwardhealth.org.

f

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Carol Harnett November 15, 2011 at 7:28 pm

Perfectly said – and in an elegant, simple format.
Brava!
C

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fran November 16, 2011 at 7:40 am

gracias, carol. i saw the z-car yesterday at the philadelphia museum of art and *needed* to touch it (but couldn’t).

f

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