The CoHealth group held a tweet chat on December 14, 2011 on financial well-being. We quickly learned that while we knew some things about helping employees with their finances, we also had a strong need and desire to learn more.
Enter the folks at HelloWallet—an Internet-based platform designed to deliver high-quality, individualized financial advice at an affordable price to potentially tens of millions of households that currently lack access. They’ve graciously agreed to participate in this month’s tweet chat on the continuing topic of employee financial well-being.
We’ll start the chat with a few questions from out last discussion that begged more information:
1. Employees generally focus on short-term over long-term financial well-being.
(a) How can we help employees deal with short-term financial pressures, including helping workers whose parents weren’t prepared to deal with their current retirement issues? (No one on the December tweet chat had a solution for this scenario currently in place.)
(b) How can we help employees analyze and quantify long-term challenges?
2. How can we better personalize and tailor financial information and education for employees?
3. How can we talk with employees about money without increasing their stress levels? (As folks from the Iowa Wellness Council pointed out, “We can’t get people comfortable about talking about their BMI or LDL – so $ is totally off limits.”)
4. Can internal, employer-based social media play a role in erasing employees’ inhibitions in divulging more private personal data?
5. Employers often provide separate calculators for individual benefits instead of presenting employees with a combined benefits calculator that grants workers a big-picture view of their financial well-being. Is there anything on the horizon that will assist employees in picturing their overall financial well-being, including employee benefits?
So, there are five questions to get us started.
Join us for the next CoHealth tweet chat, which is scheduled for Wednesday, February 15, 2012 at 12 noon ET.
Until then, remember to balance work, love and play – as well as your checkbook!